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FREE WORKSHEET / NO AI CALL REQUIRED

Turn an idea into
a testable question.

Work through the questions below, then download your notes. Nothing you enter in this worksheet is submitted to the research service or saved to your dashboard.

Start the worksheet See a worked example

Your first validation brief

Your notes stay in this tab until you download them. A completed checklist means you have described a test, not validated a business.

Be specific about their role, situation and how you could reach them.

Describe the last time it happened and what you still need to learn.

Name products, manual workarounds or doing nothing. Include source URLs where useful.

Describe the output and the proposed price, if relevant.

For example: nobody will pay, buyers are too costly to reach, or delivery takes too long.

Set the audience, channel, spending cap and end date.

Define continue, revise and stop conditions before the test.

Want help with the research?

Use your customer, problem and current alternatives as the starting input for a researched business idea assessment. Do not include customer names, confidential material or sensitive personal information.

YOUR NEXT STEP

Find out what deserves
your time.

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